Focus: Customer, By Lior Arussy, is a Strativity Group, syndicated column containing the latest in customer strategies and currently syndicated to over 370,000 readers worldwide. Current column publishers are listed below. For permission to redistribute, please contact Rachel@StrativityGroup.com.

Column Publishers

Customer Contact World Customer Contact World CRMXchnage CRMXchange
CRMGuru CRMGuru InsightExec CMC InsightExec
Europe contact center Europe Contact Center   Consumidor Moderno Brazil
  eContact Mexico Customer Management Magazine

 

Columns
5/1/2008 Good Enough is NOT Customer Experience
CRMXchange.com
4/1/2008 Creating Amazing Customer Experience - Excellence or Consistency
MyCustomer.com
3/1/2008 Creating Organizational Excellence Through Customer Experience
CRMXchange.com
2/1/2008 The Starbucks experience - now what?
MyCustomer.com
1/1/2008 Customer Experience - Fulfilling the Promised
CRMXchange.com
12/1/2007 Do You Care About Your Customers' Information?
CRMXchange.com
11/1/2007 Customer Experience and Price Pressure: Why Do Customers Routinely Seek Discounts?
CRMXchange.com
10/1/2007 In Customer Experience Change is Not an Option
CRMXchange.com
9/1/2007 The Personality of a Customer Experience Leader
CRMXchange.com
8/1/2007 Is Your Customer Smart or Stupid?
CRMXchange.com
7/1/2007 Customer Experience in Procedures and Processes or Why Customers Refuse To Follow The Rules?
CRMXchange.com
6/11/2007 The Language of Customer Experience
Strativity Group
5/1/2007 Customer Service as a Strategic Differentiator
CRMXchange.com
4/1/2007 Effective Customer Complaints Handling
CRMXchange.com
3/1/2007 Benchmarking or the Fear of Change and Innovation
CRMXChange.com
2/1/2007 Follow the Rules & Avoid Any Thinking Or - We Don't Serve Customers
CRMXchange.com
1/3/2007 The Only Question You Should Ask Yourself
CRMXchange.com
12/1/2006 Departing From Your Customers — 'Goodbye' or 'Until We Meet Again?'
CRMXchange.com
11/1/2006 What is the real value of your products?
CRMXchange.com
10/1/2006 What Do You Call Your Customers?
CRMXchange.com
9/1/2006 Don't Ask If You Can't Act
CRMXchange.com
8/1/2006 Customer Surveys — What's The Purpose
CRMXchange.com
7/1/2006 Redefining Self Service Experience — The Tribal Customer
CRMXchange.com
6/6/2006 Redefining the Self Service Experience — The Utilitarian Customer
CRMXchange.com
5/1/2006 Short Term Revenues at the Price of Long Term Loyalty
CRMXchange.com
4/1/2006 Captive Customers - Reality Or Fiction?
CRMXchange.com
3/1/2006 Chainsaw And The Art Of Amazing Customer Experience
CRMXchange.com
2/1/2006 Perfecting The Art Of Problem Resolution
CRMXchange.com
1/24/2006 The Biggest Enemy of Customer Strategies
Strativity Group
1/1/2006 Is Your Product Really That Great?
Loyalty programs won't work if a company's core product or service is perceived to have little or no value.
1/1/2006 How To Create A Great Customer Experience
CRMXchange.com
12/1/2005 Where Do We Get Started? — The Quick Hits Are Under Your Nose!
CRMXchange.com
11/1/2005 The Art of Selling IT
Capture cooperation and excitement around CRM technology for its full benefits.
10/3/2005 Delighting Customers One Clip At A Time
CRMXChange.com
9/3/2005 Decisions at The Moment of Truth
CRMXChange.com
9/1/2005 Find Out What Employees Are Afraid Of
Fear keeps many workers from reaching their full level of commitment and productivity.
8/2/2005 Products as a Personal Expression
CRMXChange.com
7/2/2005 A Question Of Execution
CRMXChange.com
7/1/2005 The Search for Growth Through Innovation
G.E. reevaluates its efficiency-related efforts.
6/3/2005 Why Aren't They Selling More?
CRMXChange.com
5/2/2005 The Power to Serve
Let employees make mistakes--you'll be better off.
4/24/2005 Passionate Employees Are the Fast Track to Revenue Growth
CRMGuru
3/25/2005 Take Me to the Moon: It is What Your Customers Want
CRMXChange.com
3/9/2005 Passionate & Profitable! The Economics of Customer Relationships
CRMXChange.com
3/1/2005 Congratulations, You Are at Par: The New Four Ps
Excerpt from Passionate & Profitable: Why Customer Strategies Fail and 10 Steps to Do Them Right!
3/1/2005 Be a Bag
Britain's leading handbag and accessories designer lets customers put their own identity on the products they buy.
3/1/2005 Dramatic or Incremental – Change the Rules with Amazing Experiences
CRMXChange.com
2/5/2005 Competing With Your Customers – The Collaborative Versus Competitive Relationship
CRMXChange.com
12/1/2004 The Innovation by Design Not By Luck
CRMXchange.com
11/1/2004 The New User Centric Prism, A New Role for IT
CRMXChange.com
10/1/2004 To Tip Or Not To Tip Honesty As A Competitive Advantage
CRMXchange.com
9/1/2004 The Trust Factor How Do You Like Your Phosphoric Acid?
CRMXchange.com
8/1/2004 Reengineering The Employee Experience
CRMXchange.com
7/1/2004 At the Heart of Commoditization, or What Happened to the Chocolate on the Pillow?
CRMXChange.com
5/2/2004 Never Take the Customer for Granted
CRMXChange.com
1/2/2004 Planning For Experience Excellence
CRMXChange.com
12/3/2003 Shopping For Customers
Strativity Group
11/3/2003 Growth Strategies Through Customer Interactions
CRMXChange.com
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